Demand-driven value networks grow from, and are a more refined state, of supply chains. Orchestrating demand at the mature stage of the demand-driven transformation, allows
Last week, Accenture announced the purchase of CAS, a trade promotion technology provider in consumer products, for 1X revenue. CAS, a German company, is a
It is 42 years old, and still not actionable. The first implementation was 1968 and we have talked about the integration of it to the supply
This week, I spoke at the Vendor Compliance Federation (VCF). While 2009 was a bad year for VCF conference attendance (and for conferences in general),
Last week, I was asked the question, “How do I take the steps to become more demand driven?” It prompted this response. Demand-driven value networks
Meet the new shopper. Underneath the keys of the keyboard, they are shopping in a new way. They could be beside you on the train
“We have the most powerful distribution mechanism that has been created in a generation,” Mark Zuckerberg, Founder Facebook at the launch of the 2006 Connect Platform
Many tout it. Presentations expound on it; but back home at the office, customer teams are confounded. In the late 1990’s it was all the
Customer-centric supply chains have been the dream. Technologies are making it more feasible, but can you listen?_____________________________________________________________________________________________ In most companies, the group named customer service is
Want to save millions? Maybe even billions? According to my panelists on Monday morning, September 27th, at The Council of Supply Chain Management (CSCMP), it
